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FOR IMMEDIATE RELEASE
Carousel Capital Acquires Sona International Corporation
Leading Franchisor of Laser MedSpas
May 25, 2004 – Charlotte, North Carolina
and Nashville, Tennessee -- Carousel Capital
and franchising executive Jim Amos jointly announced
today their acquisition of Sona International Corporation.
Sona is the nation’s leading franchisor of laser
medical spa services, with 21 locations across the United
States. Sona’s centers provide a wide range of
medical spa services, including laser hair removal and
laser skin treatments for anti-aging, acne and cellulite.
Sona has signed franchise contracts representing 145
locations, and expects to have 50 franchised MedSpas
by year-end 2004.
Sona’s new Chairman and Chief Executive Officer,
Jim Amos, is one of the best-known and most experienced
executives in the franchising industry. His outstanding
track record includes serving as President and Chief
Executive Officer of Mail Boxes Etc., presiding over
its growth to nearly 4,500 locations and its subsequent
sale to UPS. Mr. Amos is a past Chairman of the International
Franchise Association, the leading trade organization
within the franchising community. Mr. Amos also serves
on the Board of Directors of Meineke Car Care Centers,
another Carousel Capital portfolio company.
“Sona is the most exciting franchising opportunity
I have seen in the past several years,” said Jim
Amos, the new Chairman and CEO of Sona. “I have
enjoyed working with Carousel in the past, and am confident
that Carousel’s franchising experience will make
it the ideal financial sponsor for this investment.”
“Jim Amos has an outstanding track record in
the franchising sector and we are truly privileged to
partner with him on this opportunity,” said Joe
Pitt, Partner of Carousel Capital. “We look forward
to working with Jim and his management team to develop
Sona into the dominant, national brand in this exciting
consumer segment.”
Sona’s management team will include current founders
Dennis and Patricia Jones along with Sona’s new
Chief Operating Officer Heather Rose, another experienced
executive formerly with Mail Boxes Etc. “We believe
that the laser MedSpa industry represents one of the
most dynamic opportunities in franchising today,”
said Ms. Rose. “The rapid growth in popularity
of laser hair removal and skin rejuvenation over the
last few years, combined with Sona’s unique unit
economics, will provide significant growth opportunities
for Sona and its franchisees.”
About Carousel Capital
Carousel Capital is a private investment firm that invests
in Southeastern-based companies.
With more than $300 million of capital under management,
Carousel is one of the largest private equity firms
in the Southeastern U.S. Carousel’s investors
include an elite group of more than 65 current and former
CEOs with expertise in a diverse group of industries.
Carousel’s investor base also includes institutional
investors such as financial institutions, insurance
companies, and pension funds. Since its inception, Carousel
has invested in 18 companies across a wide range of
industries.
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Media Contacts:
Bill Hobbs, Carousel Capital, ( 704) 372-2040
Brian Bailey, Carousel Capital, (704) 372-2040
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